Hydrox Returns!
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Kellogg's is bringing back the original Hydrox cookie to celebrate their 100th anniversary this year; a felicitous event indeed for the cult of Hydrox fans who have been craving the crème filled confection since their disappearance from shelves in 2003.
Although some people may remember Hydrox cookies as 'imitation Oreos', they were actually the first to market, debuting in 1908 by what would later become Sunshine Biscuits. It wasn’t until 1912 when the National Biscuit Co. (later called Nabisco) entered the crème-filled cookie market with Oreos, and the battle began. Read more