AW Rewind:
The Addison Whitney Week in Review – 12.6.14
Welcome to the first December edition of “AW in Review“, our weekly roundup of our latest brandsalsa and Addison Whitney news and posts!
Don’t forget, you can stay up-to-date with everything from Addison Whitney by joining the conversation with us on our social media channels – Twitter, Facebook, LinkedIn and Google+
Beat the Rush: 5 Ways to Prepare Your Brand for Black Friday
The companies with the most success preparing themselves for Black Friday shopping are the ones who know how to walk the line between not enough and too much. From outrageous discounts to new advancements in technology 
that benefit those in the stores, these brands know how to make their mark on the day. This may be a tall task for many companies who have not entered into the fray for Black Friday previously, but there are five ways you can craft your brand marketing strategy to set yourself up for success. Read more…
#WisdomWednesday
“Many of life’s failures are people who did not realize how close they were to success when they gave up.” -Thomas Edison
Flashback Friday: The Secret Ingredient to Naming a Blog
To some, naming your blog may not be the most exciting aspect. However, the name of your blog drives traffic to your site, gives readers an idea of what your site is about, and most importantly, makes your site memorable so readers will come back! So in fact, a name could be one of the most important aspects. To earn a coveted spot in most users’ bookmark list, your blog name must be either descriptive or memorable (and hopefully both!). Alliteration, word play, and literal meanings can all be employed to create a namethat is uniquely yours. Read more…